Saudi Arabia’s Pavilion – Evolving Cities Installation | Osaka World Expo 2025
Client
The Kingdom of Saudi Arabia Ministry of Culture
Company
Journey / SquintOpera
Roles
Design
Animation
Projection-mapping
Tools
After Effects
Cinema 4D
Redshift
Figma
Challenge
The Kingdom of Saudi Arabia’s pavilion at Osaka’s World Expo 2025 is a multidimensional experience that redefines how a nation tells its story. The Evolving Cities room brings the story of the Saudi Arabian urban environment to life for the thousands of visitors who pass through it.
Solution
Evolving Cities gives visitors the opportunity to engage with the evolution of Saudi Arabia’s cities, from historic urban dwellings to modern cosmopolitan centers and future projects. Films begin at sunrise and move through the day, telling the stories of these cities until nightfall. Carved walls featuring animations echo the desert sands, while stone samples offer a tactile experience of the country’s varied landscapes.
Working alongside the creative director, film director, graphic designer, and sound designers, my role was to create the animations projected onto the carved walls. These had to be beautiful and informative, while also handling a large amount of text in both Japanese and English.
Impact
More than 2 million visitors.
The record for visitors in a single day is 24,142.
